How do you explain to people and convince them of the benefits of investing in businesses online?
Is it complicated, is it safe, where does my money go, and how does the whole thing work?… Drive Creative Studio were commissioned to give an engaging overview of why Crowdcube the UK’s largest crowd-funding platform, while touching on the process of investing, and raising money on the platform.
We worked with Crowdcube to form the script, then developed style boards and storyboards that stretched their house design style while retaining key elements and branding. All illustration and animation of the 3 minute explainer video was produced in-house. We also created a Spanish language version with regional differences.
Established in 2011, Crowdcube is the world’s first and leading investment crowd funding platform, where a community of like-minded people pool their money and knowledge together to back startup, early and growth stage businesses and become part of their success and invest from as little as £10.